Everything inov-8 does is designed to celebrate the grit and glory of the committed athlete. Inov-8 operates at the extremes of sport. Our gear performs in the most challenging circumstances, hardcore workouts, unpredictable terrains and punishing conditions, anything not worthy of the job is not worthy of the name. As a brand, we do not settle ever. In the pursuit of excellence, there is no finish line, only continued development, hard work and sweat.